High Street fashion retailers are set to launch a new range of sizes for leggings and other lower-body-hugging apparel.
Under the new scheme, which is designed to enable women to more easily select the correct garment fit, the old small, medium and large scale will be replaced.
Jane Fishlove-Smyth, of the Lycra Accessories and Brands International Association (LABIA), says the new range of sizes are closely aligned to the way that modern consumers pick leggings or yoga pants when in store.
Research shows that, unlike other garments, the majority of consumers ignore the size information and will simply squeeze into whichever pair of leggings takes their fancy.
“Of course, the inherent elasticity of a Lycra based product makes this possible,” Ms Fishlove-Smyth told us, while noting that "there are limits" to even the most elastic of materials.
“While a small pair of leggings can often stretch to accommodate buttocks that would be more naturally suited to a medium or even large pair, they tend not to do so well around the front,” she said.
“Our new sizing system aims to address this by providing clear information to the consumer about the expected ‘front fit’ of the garment.”
The new front fit information labels are due to hit high streets later this year and will initially classify leggings in three sizes — Antelope, Camel or Moose fit.
Environmental protestors, who met with Michael Gove this week, have warned that conditions in Westminster could lead to the extinction of the Conservative party as early as 2021.
The teenage representatives of the Extinction Rebellion group described the meeting with Environment Secretary Michael Gove as very disappointing and wholly frightening.
The group, which successfully staged a ten-day climate change protest in the time it took Theresa May to organise a trip to Wales, announced that following the meeting they feared for the survival of the Conservative party.
“We went to Westminster to tell the government about the plight of the polar bears, but after meeting Mr Gove we will be launching a new campaign to save the indigenous British Conservative politician.” said floppy fringed teenager Oliver Fishlove-Smyth.
“The public doesn’t seem to understand the precarious situation these
magnificent old beasts are in, by 2021 the Tories could be extinct.”
Extinction Rebellion says
The Brexit Party and UKIP are eroding the Conservative's natural habitat at an alarming rate and an increase in the number of immature males in the herd has lead them into a spiral of decline.
“If we don’t act now future generations may never see the glory of a great silver-back Tory PM devouring the opposition during Prime Minister’s Questions.
“Only a generation ago the likes of Thatcher and Heseltine freely roamed the corridors of power.
“Now the herd is so weak all that is left are MPs like
Chris Grayling who can barely find their way out of a corridor.”